Chris Kounnas

Marketing Plan

We believe important aspects of selecting an agent are:
• Ability to negotiate and achieve strong results
• In depth area knowledge
• Marketing Strategies
• Trustworthiness
• Communication and feedback
• Transaction transparency
We would be happy to meet with you to discuss the above and show you the benefits of using Highrange Property Centre.
I would also recommend you view my testimonials and sold properties to see what people have said about my service and the great results I have achieved for my clients.
Some of the advantages you will experience by appointing our agency are:
You choose how often you would like us to report to you, daily, weekly basis so you are aware of prospective purchasers’ feedback and enquiries received.
Vendors will be given reports indicating how many people have attend the inspections, buyers feedback, contract issued, offers made. This level of transperncy gives our clients piece of mind.
Due to our training programs, skill set and attitude, we have the ability to negotiate the highest prices above our competitors.
As selling your property is an important decision, I would like to have the opportunity to demonstrate what the benefits of using our company over our competitors would be.
I have attached marketing information from our sales agents for your perusal.
Look forward to meeting with you.
Kind regards,

Chris Kounnas



Dear Sir / Madam, thank you for giving me the opportunity to submit this proposal. Highrange Property is a modern boutique real estate office specializing in residential sales, auctions and property management. We pride ourselves on our exceptionally high levels of client service and satisfaction.
We would market your property professionally to maximise exposure, increase enquiry and competition for prospective purchasers which would give you the greatest opportunity to achieve the highest price in the shortest time. The following mediums would be used:
• Professional photography enhancing the property’s features
• Creatively worded description of the property, written to target market and enhancing the features and benefits
• Choice of either professional photo signboards or a generic board
• Priority listed on Domain.com.au with e brochure distribution
• Feature listed on Realestate.com.au
• Listed on 10+ search engines including: realestateview.com.au; realestateworld.com.au; homehound.com.au; onthehouse.com.au; realestateguide.com.au; yourproperty.com.au; thehomepage.com.au; nestoria.com; realestatemarket.com.au & on Juwai.com (Chinese search engine)
• Email brochure sent to our database of hundreds of active purchasers and investors
• Brochures of property dropped in your immediate area
• Advertisements in the Local paper (size & frequency according to campaign chosen)
• Advertisements in the Chinese Herald Property Section (size according to campaign chosen)
• Editorial in local paper submission
• Inspections will be done either by appointment and /or open house
The Pricing Strategy is to be determined together with you. This campaign will help you achieve the maximum sale price.
The marketing budget depends on the sales campaign chosen, whether it’s For Sale or Auction. We also tailor our campaigns to suit individual client needs.

Testimonials

Dearest Chris I just wanted to say personally THANK YOU, from the bottom of my heart, and express my sincere ultimate gratitude for doing what no other agent did previously, which was to physically sit and observe and listen to your clients needs and requirements without prejudice. The reason I am saying this is because as you know I had spent previously with other agents $11,000.00 dollars in a marketing and advertising campaigns, without any success or results over a six month period, and only YOU !!! were able to take what was common practise in the real-estate world and veer away from it and create your own way to cater for your clients needs, it does take a very special person in doing that in such a large and vast organisation and industry, You were committed to add certain photos, and remarket the internet listing under 10% of the original marketing cost previously paid, and within 24hrs of release YOU Chris in doing so were able to sell my home within 24hrs, and not only just 2

On behalf of my husband and myself, I would like to let you know how pleased we were with all your efforts in the sale of our property. We are happy with the way our sale was handled and that we were kept informed at all times. Your efficiency and friendly manner were appreciated. Your prompt responses to issues as they arose put us at ease and your understanding and explanation of some of those legal matters was also reassuring. We understand there was a lot of negotiating going on with the prospective buyers, which in the end, resulted in a better price than was expected. In our first meeting, your professional manner and understanding of the current market gave us confidence, but the final sale price proved your value and that you were the right person for the job. Also, your loyalty to us as the client was evident and commendable. We appreciate the fact that you listened to our concerns and promptly responded with satisfactory resolutions. So in conclusion, th

David and I would like to personally thank you for your negotiations in making the purchase on our dream home at Sylvania possible. From a buyer’s perspective, you were most helpful in making the purchase as swift and stress-free as possible.You were always friendly, approachable and professional. Because we had already sold and were in a position to purchase immediately, we felt you were compassionate to our needs and helped to instigate a quick sale. We were very happy with your level of service at all times and would not hesitate in recommending you to friends and family. Once again, thank you. We look forward to enjoying many years ahead at our new home.

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