Phil Devin, Red Hill, 4059

Phil Devin


Realway Metro, Red Hill, 4059

Realway Metro

147 Musgrave Road, Red Hill, Queensland 4059
Agency Overview
RealWay Property Consultants has been operating for over 15 years and has offices in many Provincial towns in Queensland (13 in total).

RealWay Metro has been in operation for the past year and has been building both the sales and rental departments from brand new.

The principal, Phil Devin has over 18 years property management experience and a licensed Principal Real Estate Agent for over 12 years.

The Agency prides itself on supplying service of the highest standards.
Marketing Plan
Sell My Castle Client
Alderley Property
Sale Value:- $450,000
Property in Alderley is considered very marketable and given the general consensus that we are in a “seller’s market”, it would be appropriate to bring the property to the market quickly to capitalise on buyer activity.
We are experiencing an active period for selling homes with plenty of buyer activity. So now is the perfect time to start marketing your property.
Properties in the Alderley and surrounding areas are well sought after due to their location to the City, major Universities, Hospitals and Shopping Centres and consequently attract buyers from a number of buyer sectors (students, first home owners and professionals etc).
Accordingly, these properties are generally marketed to a higher income socio-economic group through larger more prominent ads that provide potential buyers with much more information and visual tastings that evoke sentimental and emotional buying impulses.
To compete and attract highly motivated buyers (including the international buyer), properties must be presented so they are highly visible and remain on the top of the suburb listing. To be highly visible they must have great photography, great ad copy and meet buyer expectations on price and value.
With this in mind we propose that the property is listed on for a 45 day period under a “Premiere Property” listing which averages 15.7 times more enquiry than standard listings.
Due to our Agency subscription with, we can source the 45 day rate at $1794 (discounted from $5000 for 30 Days). The benefit of this listing is the obvious rate discount, however it also provides a dominant listing which is a much larger size of a standard ads, has a better photo carousel and appears above other search results, including greater region searches (i.e. Queensland, Brisbane, Brisbane West Suburbs for example). Combine this with the fact that at the end of every 15 days the listing is automatically returned to the top of the list where it is again given the top position. We also propose that we conduct an eBrochure mail out to the buyer database at day 7 to promote the property to those active and/or passive individuals that have expressed an interest in similar property types in your area. This is an extremely valuable marketing tool as we are able to target individuals who are TRULY interested in buying as opposed to blindly targeting a Real Estate office’s dated database that is virtually useless.
Included in our marketing program we will undertake a number of brochure and flyer drops to surrounding streets to capture any interest of local residents (1 in 7 sales are to local buyers).
Presentation is the key when selling a property and accordingly we insist on having professional photography and or video to highlight the property to its fullest extent. There is a number of packages available starting as low as $165 and are value for money in the selling process.
It would be our intention to conduct a number of “Open for Inspection” sessions each week (subject to your approval) to capture buyer interest and feedback.
We will also provide weekly vendor campaign reports which provide buyer interaction activity on your property website listing.
I trust this strategy meets your approval and welcome the opportunity to meet with you to discuss any areas of concern and/or additional preferences you may have.
I look forward to discussing the full strategy when we meet.

Phil I have to give you the biggest thanks I can. I was stressing out heaps and you just made it all happen so easily and calmed me right down. I still can't believe how much extra income you got me for the house. You're definitely my number one agent!
Thank you, your service is amazing you are the best!

Mark / Paddington

Hi Phil, you are a legend - can't believe how great your service is! Appreciate all the advice and help to get it ready, You defiantly went the extra mile for me and exceeded my expectations! You made it so easy and got us a great tenant! Thank you for your help in getting the house ready at the same time. I can not thank you enough!
5 star service mate!

Ange / Mount Gravatt
Office Location