Robert Stein-Rostaing, Bondi Junction, 2022

Robert Stein-Rostaing

Senior Sales Executive

Laing and Simmons Bondi Junction, Bondi Junction, 2022

Laing and Simmons Bondi Junction

47-49 Spring St, Bondi Junction
New South Wales 2022
Agency overview

We are a major agency with a boutique and highly personal approach. We have the marketing power of the big leagues but maintain our transparent, hands-on and highly specialised techniques to deliver above expectations again and again. Our results speak for themselves with 100% selling stats and record prices consistently being achieved.

Marketing Plan

Internet is the core of our strategy and through our Network we have access to more websites than any other agency so your property gets 'everywhere' and maximises its chance to get a top price. We save you money by targeting the campaign to where it's most effective and you get to track it's performance through our reports so there isn't a moment where you are left in doubt as to how the sales process is progressing allowing you to make educated decisions along the way. No one gets you more for less.


Having tried to sell our free-standing house in Paddington twice before in recent years yet never getting the price we wanted, it was with trepidation that we decided to put it on the market again. So I decided to try a new agent who had come recommended to us. From Day 1, Robert Stein-Rostaing showed us how we could maximise the value of our property with as little expenditure as possible – which was part of my brief to him. I can absolutely say that he went above and beyond the call of duty, interviewing 8 stylists in 2 days to get us the best look for the lowest price. He even personally rented a power-hose to clean all the property’s external areas (which took him an entire Sunday)! Throughout the campaign he used innovative marketing strategies, such as getting testimonials from our neighbours that said how happy they were to be living on our street and addressing the very key issue of (no) street parking. He even created a video showcase for the property (for free) and he did an outstanding job at the open house inspections. Robert continually provided us with timely feedback on the potential buyers so we were confident that he was chasing every lead possible. He also gave us weekly vendor reports and statistical analysis of the internet campaign. In the end, he made the decision of pulling our property from the auction before it started with the knowledge we would not get the price we wanted, knowing exactly where the buyers and the market were at. Within the week following the auction he worked with several buyers to get them to our price point. Indeed he exceeded that expectation in the final days of negotiation and ensured a fast settlement. After so much time and money spent on previous campaigns, we could not be happier with this result and am delighted to be able to provide our recommendation for Robert. Anyone wishing to sell through him can rest assured he will work harder and do better than any other agent in the Eastern Suburbs to get the best price for your property. Good luck in the future Robert and thank you again for helping me and my family. You are our first port of call for our real estate needs in the future.

—Ellen F / Paddington

We were initially attracted to the LJ Hooker brand name as we knew they have a good reputation and good market share in the eastern suburbs of Sydney. We met with the principal, Rob Paridis and Robert Stein-Rostaing and they offered a level of service that made us very comfortable and this was demonstrated by “how” the sales marketing campaign would be conducted. Even before we had signed a sales agreement Robert Stein-Rostaing had a very detailed report on our suburb, highlighting the types of owners, their occupations, socio-economic data and importantly a complete and fully detailed list of recent sales in the suburb. What was very impressive was the high level of communication that was maintained throughout the sales campaign. Robert continually provided us feedback on the potential buyers - their price points and what they liked and didn’t like. Even when we were overseas for two weeks Robert’s weekly vendor reports were delivered to us in addition to emails informing us on the progress of the campaign. We were also very impressed with the high level of complimentary services that were offered, such as, letterbox drop-cards, the marketing brochures, the laminated DA plans and the high quality video of our property. What makes a good real estate sales agent who can achieve a superior sales price? Well, we think it is one who continually engages the potential buyers and provides this feedback to vendors and this how Robert exceeded our sales price expectation. Also, Robert displayed excellent communication skills coupled with a strategic negotiating ability when dealing with potential interested buyers. Robert immediately had our tenant on side and developed such a rapport that our property was always kept in a spotless state prior to open house inspections. Robert exceeded our price expectation and his preparedness to negotiate with a buyer all weekend before the property was to go to auction ensured that we would successfully complete the sale. I would thoroughly recommend Robert to anyone who is considering selling their property as he has the depth of requisite skills in – communication, negotiation, marketing, creativity and importantly an ability to read both the market and how interested the potential buyers are.

—Mark F. / Bellevue Hill

Robert did an excellent job and went well beyond what we have received from previous agents. At a time when property of this type is quite easy to sell, Robert nevertheless made every effort to maximise the price, working on every detail of the presentation, styling and marketing to ensure we got the best price. The final result was outstanding, even in a bullish market, with the price received exceeding even our most optimistic expectation. We would strongly recommend Rob!

—Vlad V. / Bondi Junction
Office Location