Here's how First National Real Estate leads the field:
First National Real Estate is like a magnet for buyers. Our advanced customer databases enable buyers and tenants to register for instant alerts. We can broadcast news of your sale or rental property vacancy within minutes of listing, direct to buyers/tenants that match your price range and description.
Our members know their regions like the back of their hands and can cross-market their listings to over 400 offices throughout the cities and regional centres of Australia, New Zealand, Vanuatu & PNG. Whether it's residential, commercial, leasing or holiday letting, First National Real Estate knows how to target the right audience and our digital marketing is second to none.
We're online leaders
There's more chance that more buyers will see your property with us because First National is an online leader. When Business Review Weekly published its Top 30 Australian Agencies, independent experts ranked First National Real Estate number one for Inbound Marketing. That means we attract more web traffic and that gets you more exposure.
We market comprehensively
Competing for attention in the real estate market can be like talking underwater. First National agents combine traditional marketing with high-tech websites, buyer/tenant matching systems and social media. Then we tailor the ideal marketing campaign to assure no stone is left unturned in the search for your buyer, tenant or new home.
We're quality assured
Our Quality Assurance system assures participating members' management practices are of the highest professional standard. Staff use systems and procedures that are regularly reviewed to assure familiarity and uniform customer service standards, backed by a written guarantee - something few competitors offer.
Our 'national focus' eMagazine provides the ideal platform for your property to reach over a million buyers via our National Contact Database. No competitor offers the targeted cross-marketing and buyer referral opportunities that we do. Every participating office sends the eMagazine to their entire local customer database as well. We don't just wait for buyers to randomly visit our website.
We're in print
With our crisp, nationally recognised brand, we position your property to stand out in newspapers or magazines of your choice. In fact, through print media we'll target whatever market is appropriate for you and your property. Whatever your preference, we'll put your interests first.
We'll go further
With every property, there's the opportunity to attract free newspaper editorial. While editorial can never be guaranteed, we distribute media releases alerting local media to new listings in an attempt to reach the broadest possible audience. The more messages we get out there, the more interest we create.
Many of our members reach further into their communities, raising awareness via Facebook, Twitter, Pinterest, YouTube and Blogs. With millions of Australians actively engaged, it's just another way we work to answer community questions, promote great ideas, share information about the property market and, of course, market property.
We'll help with finance
First National Real Estate has joined forces with AFG, Australia's largest independent mortgage broking group, to offer the broadest range of mortgage products available. With a network of 2300 brokers nationally, we can help interested parties to get their finance arranged and approved in almost no time at all.
We care for community
The First National Foundation enables our members' community fundraising and support initiatives to reach across Australia. Support of Australian Red Cross Emergency Services helps Aussie families prepare for, respond to, and recover from disasters such as bush fires, floods and cyclones.
We talk your language
With nearly 3 million Australians speaking languages other than English, it's important your agent talks their language. First National websites translate to international languages at the simple click of a button. It's just another way we attract more customers.
We're energy efficient
At First National Real Estate, we recognise that energy efficiency and sustainable living is our future.
Our guidebooks and resources help people make small changes to the way they live in our homes and the appliances they choose, helping reduce energy consumption. We also support MobileMuster, the mobile phone industry's official recycling programme. Drop off your old mobile phone and we'll send it for recycling, free of charge.
We're Rural Specialists
We've developed systems that target the right customers for rural property sales and management. In good times and bad, we're your partner on the land. Bring us your challenges and we'll talk through the range of solutions.
We're Lifestyle Specialists
Nobody knows how to reach the 'Lifestyle' buyer better than First National. With a different set of hopes, dreams and aspirations motivating their decision making, understanding their concerns is crucial to maximising your opportunity. We work closely with customers looking to make their 'big move'.
First National Real Estate is the largest network of independent real estate agents in Australasia. With over 400 offices across Australia, New Zealand, Vanuatu and Papua New Guinea, we cover residential, rural commercial, rental and holiday lettings. Nobody knows real estate better.
First National member offices are independent businesses. Talk to your local First National agent about the systems and approach they use in your locality as there may be some variance, from office to office.)
Our marketing aim is simple, get the highest price for your property.
We do this by ensuring that we have the best marketing to appeal to the widest audience possible, ensuring as many prospective purchasers come to view the property, and most importantly make offers on the property and/or have competitive bidding at auction.
Our plans ensure that your property gets the widest coverage, by having the property listed on the most viewed search portals, Realestate.com.au, Domain.com.au & HomeSales.com.au, as well as our own site fnrr.com.au and firstnational.com.au. Your property will stand out by being a feature property on these websites and having a property video with professional voice over. This allows purchasers to view and hear about the property on their mobile devices or at home without having to read all the small text and photos.
We have an in-house professional photographer who will also create floor plans, in 2D or 3D. This is offered as part of our service and is thereby no cost to you.
All our auctions are carried out by the Chief Auctioneer of First National, see him in action here http://www.youtube.com/watch?v=nEkvMAmKo1w
For all the properties we market a property we keep detailed records of all those who come through, and they are added to our growing database of active buyers. All matched buyers to your property are informed once the property is listed, and all those who inquire either in person (i.e. at open homes) or by other median (interest or telephone) receive constant updates during the marketing process, ensuring to no stone is un-turned in the pursuit to get the highest sale price.)