Jayson Watson, Mount Lawley, 6050

Jayson Watson

Sales Consultant

Irving & Keenan Real Estate, Mount Lawley, 6050

Irving & Keenan Real Estate

674 Beaufort Street, Mount Lawley, Western Australia 6050
Agency Overview
Successfully Selling Real Estate in and around Mount Lawley for over 30 years. Together with our staff we have established a high profile based on our company philosophy of providing a superior service giving us an enviable reputation supported by continued repeat & referral business.
Our Directors, Sales Consulants and Property Managers have outstanding experience and ability. Their extensive local knowledge gives them an edge which is vital in achieving the best results.)
Marketing Plan
The vendor will always be contacted and never in the dark with regards to whats happening with their property. Only important and useful information will be conveyed.

Contact throughout the complete sale campaign. Even after the offer has been accepted.

The property will be listed on all major websites

An email will be sent out to our buyers database

Property will be launched online on a Monday this gives a full week of buyers to gain interest in the home prior to the first Home open on the Saturday.

Any serious buyers that want to see the property before the weekend open will be given access for a private viewing.

The goal is to secure a offer before the home open. This will ensure the best price is achieved either before or after the first open.

The property will be advertised heavily on realestate.com.au by using a highlight property advertisement. This means that when buyers search in the intended suburb your property is on page 1 (this is very important)

Professional photography will be used. If a sign is beneficial and allowed at the building that will be used. Professionally printed brochures will also be used.

Newspaper advertising will not be used. (waste of money in this market and considering how prominent the internet websites are)

In this market a pricing strategy is important in order to to achieve the highest price possible. A strategy will be devised upon appointment with the clients)

part 1

• I interviewed 6 agents in Mt lawley – Harcourts, Beaufort Reality, Stuart Weston, Acton, Irving and Keenan, Ray White

• Was impressed with Beaufort Reality (female agent), Ray White (female agent) and Jayson Watson (Irving and Keenan)

• I was originally considering a + 850K sell price, after reviewing the market and the quality of the renovations – I thought that we could push the envelope to above 900k with the right agent

Jayson was the only agent who had the true confidence, the vision and personal enthusiasm to want to push the envelope. His style and presentation of himself mirrored the property, which I found to be an extension to what had been achieved with the renovation
I also found Jayson believable, genuinely enthusiastic, and balanced between seller and purchaser needs (at the end of the day the agent brings the two needs together and finds the line on which both parties can accept the deal)

Tom / mount lawley

part 2

The property sold within 16 hours for $925K (next door sold for around $770) – which was a new record for that size property on Guildford road

In my circumstance the property had to be immaculate and well presented which was my job, Jayson’s job was the get potential buyers pass Guildford road and sold – to be honest with you I had complete confidence with Jayson from my first meeting with him– I allowed him to structure the strategy and run his show - for me that is unique – I am a project manager responsible for building mines with very tight deadlines and enormous budgets and can have the responsibility for upward of 3000 people – My approach is to give people responsibility (a go) but keep a close mentoring eye on them and provide support, remove them if they do want try, have no enthusiasm and do not provide similar attitude to subordinates - seldom do I find a person I can give total confidence to immediately in the role assigned – In his profession, Jayson is one

Tom / Mount Lawley

Good afternoon,

On behalf of my wife and I, I would like to pass on to the Principals of Irving & Keenan my thanks to your real estate agency. The exceptional, professional, friendly service that we received from Jayson in all matters relating to our recent sale of 10A Camden St and purchase of 192 Salisbury St Bedford was outstanding. Jayson went above and beyond the normal call of duty to resolve every issue relating to the sale and purchase of the properties, right up until to settlement. It was reassuring to know that we were in good hands, so I will certainly be recommending your real estate agency (and Jayson) to anyone in the future.

Peter / Bedford
Office Location