Real Estate Agent Fees in Victoria

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Introducing Real Estate Agent Fees in Victoria

Victoria is Australia's most densely populated state and second-most populous overall, with around 7 million residents — roughly three quarters of whom live in Greater Melbourne. The state has Australia's most auction-driven property market, particularly in Melbourne, where competitive bidding contributes to faster sales and higher agent activity.

Real estate agent commissions in Victoria typically sit toward the lower end of the national 2–3% band, reflecting the high concentration of agents competing for listings. Comparing 2–3 local agents is the most reliable way to find the best rate in a competitive market.

Choose Smarter With Commission Insights

Understanding what drives commission helps you compare agents confidently and choose the one who delivers real value, not just the lower price. Always compare at least 3 agents to find the right one for you. To understand how commission rates are calculated, check out our blog!

Location & property value

Rates change by suburb and home value. Metro areas and high value homes often attract lower fees.

Agent experience

More experienced agents may charge higher fees but typically deliver stronger results.

Inclusions & services

Marketing, staging and other extras vary by agent and can influence your final cost.

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FAQ

What are the average real estate marketing fees in Victoria?

Now, while some Victorian real estate agents include advertising and marketing fees within their commission, most agents charge it as an additional cost. So you know what to expect, request a breakdown of these marketing costs from your agent beforehand.

However, remember that marketing and advertising costs vary widely, depending on the campaign and your property's location. In Victoria, expect to pay 0.5% to 1% of your property price on advertising and marketing costs. In Melbourne and inner city areas, marketing fees tend to be more expensive compared to regional areas such as Geelong, Bendigo and Ballarat.

What’s included in marketing costs?

Experienced real estate agents will create a print and digital marketing campaign that expertly targets your key buyer demographic. The more potential buyers that know your property is for sale, the likelihood you'll sell for the highest price possible. The advertising and marketing fees you pay should include:

  1. Online advertising is the most valuable marketing channel in real estate. You'd expect a property listing (with floor plans and compelling copy) on real estate websites like realestate.com.au and domain.com.au. The copywriting should be compelling and entice people to view your property.
  2. A property listing in local print publications such as newspapers and magazines.
  3. Open house signs and a for sale sign.
  4. Professional photography and videography.
  5. Flyer and brochure creation for open house inspections.
  6. Social media amplification.
How much are auctioneer fees?

Similar to advertising costs, most real estate agents will charge auctioneer fees on top of the commission amount. This is the service fee for registered auctioneers on auction day. Ask your agent for recommendations on an auctioneer who will use their skills to get you the highest selling price possible. In SA, the average auctioneer fee is currently $400.

What are home staging fees?

Home staging services include preparing your home for inspections, a professional photo shoot and auction day. It may involve simple styling tips or furnishing the entire property for the selling campaign's duration.

A good agent can either give you home staging advice themselves, generally as part of their commission, or connect you with local professional home stagers.

Home staging costs range from $2000 to $8000 depending on the level of service, property size and the campaign's duration. We recommend getting tips from your real estate agent as a first step and hiring a professional based on their recommendation.

What other potential real estate fees should you be aware of?

Here are some other fees to consider when selling your property:

  1. Conveyancing fees. Yes, you need to hire a solicitor when buying and selling a property. The South Australian conveyancing process is quite complicated, with over 10 steps and the average conveyancing fee in SA is $800.
  2. Mortgage discharge fee. If a mortgage remains when you sell your property, your bank will charge a fee for the paperwork involved in discharging the mortgage. Fees vary depending on the bank or home loan lender, but it's typically around $1000.
  3. Moving fees. It's best to budget about $800 for relocating your furniture and worldly possessions, but this depends on the amount of furniture and where it's moving to.
  4. Capital gains tax (applicable in some situations).

Real Estate Agent Fees & Commissions by State