Our people set us apart from other businesses.
Established in 2017, Ray White City Residential Perth are proud to be the only major real estate group with shop frontage in the CBD of Perth.
We are a dynamic office with cutting edge technology and a deep understanding of what it takes to exceed customers expectations.
When selling your property, you have two vital decisions to make. One is to choose a real estate agent – someone who demonstrates not only expertise and success in marketing but also the ability to communicate readily with you on all aspects of the property. Also, very importantly the one who you believe will be the best negotiator to achieve the highest price possible in the marketplace.
Selling through Ray White allows for my clients to be a part of a highly recognized & regarded global brand with a strong local focus which offers a premium marketing presence with our effective, tailored marketing approach for each property ensuring no stone is left un-turned in selling the property for the best possible price.
I have a very structured approach to all my marketing campaigns whether it’s an auction, Open Negotiation, End Date Sale or Private Treaty. I have a strong focus on keeping my clients very well informed throughout the process, while maintaining contact with all potential buyers during the marketing period.
The key to a successful marketing campaign is building momentum and emotional commitment from buyers right from the start of the marketing campaign and keeping them excited leading up to the time of sale - I believe that this is something I have become very, very successful at over time.
Naturally, the aim is to get the property sold for in the shortest time frame, with the minimum level of stress, at the best possible price, and we encourage all buyers from the very beginning of the marketing campaign to make offers to ensure they don't miss out! Even if offers received are not acceptable to you at the time, they are of huge benefit in gauging a buyer’s interest in the property.
I firmly believe that the ultimate success of the sale process will be determined by the number of genuine enquiries that can be generated for the property - the greater the number of qualified buyers that inspect your home, the higher the degree of competitive pressure, the greater the ultimate result for the you. The quality of the marketing campaign will have a direct impact on these figures.
Critical to the success of any marketing campaign is a high-profile advertising plan to ensure that the property is sufficiently exposed to all potential buyers in the marketplace to generate maximum inquiry and genuine competitive pressure between purchasers. Whilst I make my professional recommendation as to what I believe should be included in the marketing plan for the property, the final decision is entirely yours and you have absolute control over how much or how little you invest in the promotion of the property.
Achieving the best result for my customers is at the heart of everything I do. Having past clients refer their family or friends to me is extremely humbling to then achieve the best result for them.