As one of the most respected and longest-serving real estate agencies in Melbourne, RT Edgar is renowned for exceptional results, outstanding service, personal integrity and utmost professionalism.
For over one hundred years, RT Edgar has grown to become Melbourne’s prestige property experts, proudly representing some of the finest homes in metropolitan and greater Victoria.
Our experienced team includes, real estate agents, sales negotiators, auctioneers and property managers, all of whom are committed to delivering the best possible results for our clients. Each RT Edgar agent offers an extraordinary depth of expertise, with an average of 15 years experience across our Melbourne real estate professionals.
The key to RT Edgar’s success in the prestige property market is the personal relationships we develop with you, the client, as we carefully tailor a sales and marketing strategy to showcase the quality characteristics of your property. Through expert advice and access to premium presentation services, RT Edgar can deliver a finely orchestrated campaign that demands attention and wins the hearts of buyers.
From the first meeting and every open inspection, right through to the signing of the contract and beyond, our Melbourne and regional real estate agents are always available to discuss the progress of your sale.
Whether you are selling, buying or renting, RT Edgar proudly delivers the prestige service that you expect, and that your property deserves.
RT Edgar tailors a sales strategy to suit your specific requirements, following analysis of the three sales options below and consideration of the approach most likely to achieve the best result for your property.
Auction. Melbourne is the world centre for selling property by public auction. It is seen as the most efficient way of bringing a buyer and seller together to create competition and therefore achieve the highest possible price. Contracts are exchanged on the spot and the sale is unconditional.
Expressions of Interest. Alternatively, if you require a more discreet campaign, Expressions of Interest may be the best alternative for your
property. Purchasers are encouraged to place a bid by the closure date allowing for further negotiation after to ensure the best price is achieved.
Private Sale. You may prefer to sell by private sale which involves placing a carefully analysed and researched price on the property to ensure buyer interest is maintained but allowing a small margin for negotiation.
RT Edgar connects to a wide network of property professionals who deliver a comprehensive range of premium services aimed at presenting your property in the best possible light.
To help your property stand out from the crowd, RT Edgar engages Melbourne’s foremost property photographers, copywriters and designers who expertly capture atmosphere and generate appeal.
To increase the desirability of your property and make a lasting impact, RT Edgar provides advice on how to show off your property’s best features. We also provide access to professional property stylists, landscape gardeners and tradespeople who know how to take care of these all-important details and make an unforgettable first impression.
E-MARKETING and MARKETING STRATEGY
RT Edgar creates a customised print and e-marketing strategy that promotes your property to the widest possible yet targeted audience of prospective buyers both locally and internationally and maximises your sales potential.