How to Request Buyer Feedback When Selling Your Home

Why Buyer Feedback Matters When Selling Your House

If your home has been on the market without success—or you're preparing to list—getting buyer feedback could be the key to landing a sale. In real estate, as in retail, the customer's opinion matters most. Without asking for feedback, you could be missing crucial information that helps you sell faster and for a better price.

Buyer feedback reveals:

• What buyers love about your property
• What's turning them off
• How your home compares to others they've seen
• Whether your price is on target

Need an Agent Who Listens to Buyers?

The right real estate agent will actively collect and act on buyer feedback to refine your sales strategy. Find an experienced agent who knows how to turn feedback into results.

Find an Experienced Real Estate Agent

Work With Your Agent to Collect Feedback

Requesting buyer feedback works best when coordinated with your real estate agent. Your agent is the one:

• Building relationships with potential buyers
• Conducting open inspections and private showings
• Following up on leads
• Understanding buyer motivations

When to ask for feedback: The best time is at the end of a showing. Asking during the inspection can feel pushy or intimidating. Let buyers view the home without pressure, then engage in a casual conversation afterward.

A good selling agent will also collect contact details at this point to follow up on promising leads.

6 Questions to Ask Potential Buyers

Before showing your home, sit down with your real estate agent and prepare a list of specific questions. Vague questions like "What do you think?" get vague answers. Design questions that lead to constructive feedback you can act on.

1. What do you think are the best features of this house?

You might be surprised by the answer. Buyers may notice standout features you've overlooked. Once identified, these can be:

• Highlighted in future showings
• Featured in marketing materials
• Emphasised during professional staging

2. What do you think are the worst features or aspects?

Don't take criticism personally—every buyer has different preferences. But if multiple buyers mention the same issue (e.g., dated bathroom tiles), it's worth addressing.

Key insight: Patterns in negative feedback are more valuable than one-off comments. If several buyers mention the same concern, take it seriously.

3. How does this property compare to others you've recently visited?

An experienced local real estate agent will know how your property stacks up against competition. But buyer perspective adds another dimension—they're viewing properties with personal priorities, not just professional assessment.

This question helps you:

• Understand what makes your home stand out
• Identify where you're falling short
• Spot features competitors have that you're missing

4. What do you think of the price?

Take answers carefully—buyers rarely admit if they think the price is too low. But if they give specific reasons why it's too high, consider whether adjustments are needed.

Your agent can help you interpret pricing feedback in the context of current market conditions and comparable sales.

5. Could you envision yourself living here?

This question opens deeper conversation. Enthusiastic responses identify serious buyers. If someone says no, ask why—you may be able to address their concerns or offer suggestions that change their mind.

6. What factors would make you buy today?

This reveals buyer motivations and concerns, and opens the door to negotiation. Your agent can note these factors, collect contact details, and follow up in the days ahead.

4 Ways to Collect Buyer Feedback

When planning your marketing strategy with your agent, discuss how to incorporate feedback collection. Different methods suit different situations:

1. Verbal Feedback (At the Inspection)

• Best for: Immediate insights and on-the-spot negotiation
• Advantage: Allows real conversation and follow-up questions
• Challenge: Some buyers are uncomfortable sharing honest opinions face-to-face

2. Written Survey (At the Inspection)

• Best for: Busy open houses with many visitors
• Advantage: Shy buyers may be more honest in writing
• Challenge: Requires buyers to take time before leaving

3. Email Survey (After the Inspection)

• Best for: Buyers who prefer to respond at their own pace
• Advantage: Eco-friendly, no pressure
• Challenge: Buyers may forget details if they respond days later

4. Phone Survey (Within 24 Hours)

• Best for: Detailed follow-up with serious prospects
• Advantage: Personal touch, allows conversation
• Challenge: Time-consuming if you have many buyers to contact

Pro tip: Use a combination of methods. Verbal feedback at the inspection, followed by an email survey for those who didn't have time to chat.

How to Handle Buyer Feedback

Do:

• Respect boundaries – Some buyers won't want to provide feedback. Back off gracefully.
• Accept criticism professionally – Don't get defensive about negative comments
• Thank every buyer – Whether feedback is positive or negative
• Turn feedback into action – Work with your agent to adjust your strategy

Don't:

• Push buyers who seem uncomfortable
• Argue with negative opinions
• Ignore patterns in feedback
• Take criticism personally

Turning Feedback Into a Better Sales Strategy

Feedback is only valuable if you act on it. Work with your real estate agent to:

Quick Wins (Low Cost, High Impact):

• Declutter areas buyers mentioned as cramped
• Improve lighting in rooms described as dark
• Address minor maintenance issues (squeaky doors, scuffed walls)
• Adjust furniture arrangement to improve flow

Bigger Decisions:

• Update fixtures or appliances if multiple buyers mention them
• Consider repainting if colour choices are consistently criticised
• Reassess pricing if feedback suggests it's too high
• Invest in professional staging if presentation is an issue

Marketing Adjustments:

• Highlight features buyers love in your listing
• Update photos to showcase standout areas
• Adjust your property description based on what resonates

Why an Experienced Agent Makes the Difference

Collecting and interpreting buyer feedback requires skill. The right house selling agent will:

• Ask the right questions – Know how to draw out honest, useful feedback
• Spot patterns – Identify recurring themes across multiple buyers
• Provide context – Explain how feedback relates to market conditions
• Recommend action – Suggest practical changes that will make a difference
• Follow up effectively – Turn feedback conversations into serious leads
• Adjust strategy – Refine pricing, marketing, and presentation based on insights

An agent who actively seeks and acts on buyer feedback is more likely to achieve a successful sale.

Find an Experienced Real Estate Agent

The selling process works best when you have an agent who listens—to you and to buyers. LocalAgentFinder helps you compare agents based on:

• Sales history – See recent results in your area
• Agent ratings and reviews – Verified feedback from other sellers
• Fees and commissions – Understand costs upfront
• Communication style – Find agents who prioritise feedback and collaboration

Why Sellers Choose LocalAgentFinder:

• Free service – No cost, no obligation
• Side-by-side comparison – Evaluate multiple agents at once
• Local expertise – Find agents who know your market
• Trusted since 2007 – Connecting Australian homeowners with top agents

Ready to Sell Smarter?

Find an experienced real estate agent who will work with you to collect buyer feedback and refine your sales strategy.

Find an Experienced Real Estate Agent

Key Takeaways

• Buyer feedback reveals what's helping or hurting your sale
• Coordinate with your agent – They're best positioned to collect and interpret feedback
• Ask specific questions – Vague questions get vague answers
• Use multiple methods – Verbal, written, email, and phone surveys each have advantages
• Act on patterns – Recurring feedback is more valuable than one-off comments
• Don't take it personally – Criticism helps you sell faster
• The right agent turns feedback into a winning strategy